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Black Friday Cyber Monday Website Check List

Follow these easy tips to get your website ready for Black Friday, Small Business Saturday & Cyber Monday

1. Secure a Domain

It’s all in the name. Pick a name that is unique, that matches your brand and is easy to differentiate yourself. Choose from .com, .net or a new domain like .club. Get the complete BFCM Checklist here.

2. Purchase Hosting

Choose from various hosting plans like Bluehost, or GoDaddy to find the plan that matches your website’s needs. Make sure you have a hosting plan that supports an uptick in traffic for BFCM.

3. Set up your SSL

Protect your customer’s sensitive information, like credit card numbers, during a transaction on your website.

4. Update Website

Download a theme to give your website a fresh look, or fix broken links on a current website. Then update incorrect info and add the correct prices for sale and promo items on your website.

5. For the Non-Techy

Use a website builder like this one from GoDaddy, or this one from Shopify to create an easy website to collect payments from your customers. This is perfect for the person who is not tech-savvy and just wants to focus on the business when starting out.

6. Advertise Your Sale

Create coupon codes and set up discounts properly. Use countdown timers to tease sales, pop-ups or banners.

7. Create an Email Offer

Create an email offer to collect email addresses of customers to easily send discounts and special discounts to their inboxes.

8. Promote on Social Media

Post sneak peeks, behind-the-scenes and tease upcoming sales to get your audience interested by the time a sale begins.For easy to follow social media tips, follow @yoursocialteam on Instagram.